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don't skip the marketing funnel

Respect Your Buyer & Don’t Skip the Funnel

We have to respect today’s buyer, and they just won’t hurdle from the top of the marketing funnel to becoming a customer. This is particularly true if you have a... read more →
  • June 16, 2021
  • Lauren Yeates
  • No Comments
  • content strategy, crm & marketing automation, inbound marketing, marketing strategy
Customer Journey Map Guide

How to Create a Customer Journey Map: Step-by-Step Guide

A customer journey map is a visual representation of the process your customers go through to purchase, including phases of that journey and the touchpoints they have with your brand... read more →
  • November 6, 2020
  • Lauren Yeates
  • No Comments
  • content strategy, digital strategy, inbound marketing, marketing strategy

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